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Promo 101

Welcome to the dynamic world of Promotional Products!


Why use Promotional Products?

Promotional products are among the most effective marketing methods available today and should be your chosen marketing method because Promotional Products:

  • Are extremely cost-effective 
  • Enhance a brand’s goodwill 
  • Are retained for long 
  • Increase customers’ purchase intent 
  • Increase a brand’s visibility, awareness and recall
  • Complement other advertising media 
  • Impact can be easily measured 
  • Are tangible 


Research on promotional products has constantly shown that items like imprinted pens, calendars, key tags, and apparel are appreciated and used repeatedly, exposing your message and company name without added costs.


In fact, a 2009 PPAI survey revealed that:

  • 76% of promotional product recipients are able to recall the advertiser
  • 52% actually do business with the company that sent them promotional items 
  • 52.1% of recipients had a more favorable impression of the advertiser since receiving the promotional item
  • 55% of those surveyed generally kept their promotional products for more than a year


The graph below depicts the various categories of programs that Promotional Products were used for in the U.S. in 2009


Still need more reasons to purchase Promotional Products?

  • How about Factory Direct Promo’s Triple 100% Guarantee;
  • On-time shipment or your order is free,
  • Lowest Prices possible and 100% Satisfaction or we’ll refund your money!
  • We also offer FREE ART, FREE SAMPLES, Quick Design and much more! 


Why buy from the Middle Man when you can buy right from the source!